
If you're weighing Mindbody vs Momence for your yoga studio, you're comparing the industry's 800-pound gorilla against its fastest-moving challenger. Both can run a studio. They get there very differently, and the right choice depends on what kind of studio you run.
First, a disclosure: I'm David, founder of yoganear.me, a third platform in this space. I ran a yoga studio in Glasgow before building it, back when I was the one signing up for booking software and paying for it out of my own margins every month. I'll compare Mindbody and Momence on their own merits, because our platform only fits a specific kind of studio anyway, and I'd rather you end up on the right tool than on ours for the wrong reasons.
Start with something most comparisons skip: who owns these companies in 2026.
Mindbody has been owned by Vista Equity Partners, a private equity firm, since 2019, and acquired ClassPass in 2021. It's been the market leader since the 2000s, and it operates like one: enterprise sales, tiered pricing, features gated behind upgrade calls.
Momence took the opposite path and then converged on the same destination. It launched around 2020 as a scrappy, modern alternative. In January 2025 it was acquired by Clubessential Holdings, and on March 30, 2026, Clubessential's merger with Xplor Technologies closed, putting Momence inside one of the largest software-and-payments groups in the industry.
Why should you care? Because pricing pages change after acquisitions, roadmaps get reprioritized, and support teams get restructured. Neither platform is "the small guys" anymore. If you've read older comparisons praising Momence as the indie upstart, that context is out of date.
Here's the thing about comparing these two on price: Mindbody publishes almost nothing, and Momence publishes almost everything.
Mindbody lists one price: the Starter plan, from $99 to $159 per month in the US (€99 in Europe), per location. Everything above that sits behind a sales call. Secondary sources in 2026 consistently report Accelerate at around $259 to $279 per month, Ultimate at around $499, and Ultimate Plus at $699 and up. Marketing automation, the feature many studios actually want, lives in the Ultimate tier. Integrated payment processing typically runs around 2.99% to 3.6% per transaction, and when a new client finds you through the Mindbody marketplace, a commission widely reported at around 20% applies to those bookings.
Momence publishes three tiers on its pricing page. The Basic plan is free, but Momence takes a 5% platform fee from you and adds a 4% booking fee on your clients. The Pro plan is $60 per month with a 2.5% platform fee. The Custom plan is $199 per month with no platform fee on payments. Payment processing comes on top of all three: in the US, 3.9% + $0.30 for online card payments, 3.7% + $0.05 in person, 1.8% for ACH. There's also an AI front-desk add-on sold separately at an additional monthly cost.
Run the numbers for a studio processing $6,000 a month in online bookings:
| Plan | Subscription | Platform fee | Processing (est.) | Total (approx.) |
|---|---|---|---|---|
| Mindbody Starter | $99–159 | none | ~$180–215 | $280–375 |
| Momence Basic | $0 | $300 (5%) | ~$235 | $535 + 4% client fee |
| Momence Pro | $60 | $150 (2.5%) | ~$235 | $445 |
| Momence Custom | $199 | none | ~$235 | $434 |
| yoganear.me | $0 | $99 (2.5%, capped) | ~$180 | $279 |
Mindbody totals exclude marketplace commissions. The yoganear.me row (included for reference; full breakdown further down) uses Stripe's standard US rate of 2.9% + $0.30, which you pay directly to Stripe with nothing added on top.
Two things jump out. Momence's "free" tier is its most expensive at any real volume. And Mindbody, famous for being pricey, can come out cheaper on paper at the entry tier, until you need features that push you into Accelerate or Ultimate territory. For a deeper look at how software costs eat into studio margins, see our breakdown of yoga studio software pricing.
As always: verify current pricing with both vendors before deciding. These figures reflect published and reported rates as of July 2026, and SaaS pricing shifts, especially after mergers.
Mindbody's edge is reach and scale. Its consumer marketplace has millions of active users searching for classes, and for a studio in a dense urban market, that discovery pipeline is real (you pay for it, per booking, via the commission). Enterprise features are unmatched: multi-dozen-location reporting, franchise tooling, granular staff permissions, retail POS with inventory, and branded studio apps as a paid add-on. Millions of consumers already know its booking flow.
Momence's edge is modern software. The interface is polished and fast, and studio owners consistently describe it as easier to live in day to day than Mindbody's older screens. Marketing automation (email sequences, campaigns, client engagement tracking) comes in at a far lower price point than Mindbody's Ultimate tier. On-demand video hosting and monetization are built in, which matters if recorded content is part of your model. The admin mobile app is genuinely useful for running things from your phone.
Where both are weak for yoga specifically: neither is yoga software. Both serve gyms, spin studios, dance schools, salons, and swim schools with the same feature set. Yoga-shaped needs, like multi-week course series with drop-in options, teacher pay that mixes percentage splits with per-student rates, or workshops priced per occurrence, tend to be workarounds rather than first-class features on both platforms.
Support is a coin flip on both. Public reviews for both platforms show the same pattern: good experiences during onboarding, mixed experiences at scale, and frustration when billing issues need escalation. Neither has a clear advantage here anymore.
You run a large or multi-location operation that needs enterprise reporting and franchise tools, marketplace discovery is a core part of your growth plan and the commission math works for you, you want a branded app in the app stores, or retail is a meaningful revenue stream.
You're a boutique studio that wants modern, fast software with strong marketing automation at a mid-market price, on-demand video is part of your offering, and you have the volume to justify the Pro or Custom tier (the free tier's 5% plus the 4% client fee gets expensive quickly).
You run a yoga or pilates studio, at any size, and what you actually need is bookings, memberships, workshops, and payments done exceptionally well. Both platforms charge you, in fees and in complexity, for gym features you'll never touch: WOD tracking, spa retail, franchise tooling. Yoga is one vertical among many for them.
That last group is who we built yoganear.me for, so here's the short version and the honest scope of it.
yoganear.me is a full booking system for yoga and pilates studios: web, iOS and Android apps, and embeddable widgets for your own website. Classes, workshops, courses, appointments, memberships, class passes, waitlists, digital waivers, and teacher payroll with four compensation models are all included from day one. It runs in 8 languages and 30+ currencies, with no contracts and no setup fees.
There's no subscription. You pay 2.5% per booking, capped monthly at €99, £89, or $99 depending on your currency. And here's the part that surprises people: the busier your studio, the better that deal gets. A studio processing $20,000 a month still pays $99, where a straight percentage would take $500 and Mindbody's upper tiers run $499 to $699 before processing. Quiet August? You pay almost nothing. Payments go straight to your own Stripe or PayPal account at their standard rates, with nothing added on top.
The honest scope: there's no retail POS, no own-name studio app in the app stores, no on-demand video hosting, and no campaign-builder marketing suite. Our marketplace is young and much smaller than Mindbody's, and bookings that come through it cost the same capped 2.5% as everything else, with no separate commission. If those specific gaps are deal-breakers for your studio, the sections above tell you which platform covers them.
You can see the line-by-line feature tables on our Mindbody comparison page and Momence comparison page, or read the deeper write-up on yoganear.me vs Mindbody and our guide to the best yoga studio software, which covers seven platforms side by side.
Mindbody vs Momence isn't a question with one right answer. It's a question about your studio. Operation that lives on marketplace discovery, retail, and franchise tooling: Mindbody earns its price. Studio with the marketing capacity to work an automation suite: Momence is the stronger fit. Yoga or pilates studio whose business is classes, workshops, and memberships: run the numbers on all three, because a capped transaction fee usually beats a subscription at low volume and beats it by more at high volume.
Whatever you choose, get the total cost in writing: subscription, platform fees, processing rates, client-side fees, and any marketplace commissions. The sticker price is never the real price with any of these platforms, ours included (processing fees from Stripe or PayPal apply on top of our 2.5%, as they do everywhere).
Pricing on this page reflects vendor-published and reported rates as of July 2026 and may have changed, especially following the Xplor merger. Verify current pricing directly with each platform before making decisions.
Is Momence cheaper than Mindbody?
Not necessarily. Momence's free tier costs 5% of revenue plus a 4% client-side booking fee, which at $6,000 a month in bookings is more expensive than Mindbody's Starter plan. Momence Pro ($60/month plus 2.5%) and Custom ($199/month, no platform fee) are competitive with Mindbody's mid tiers, but Momence's US processing (3.9% + $0.30 online) runs higher than Mindbody's reported 2.99% to 3.6%. The cheaper platform depends entirely on your booking volume and which features you need.
Who owns Mindbody and Momence?
Mindbody has been owned by private equity firm Vista Equity Partners since 2019 and also owns ClassPass. Momence was acquired by Clubessential Holdings in January 2025, which completed its merger with Xplor Technologies on March 30, 2026. Both platforms are now part of large corporate groups.
Which is better for a yoga studio, Mindbody or Momence?
Neither is yoga software; both serve gyms, dance schools, and salons with the same feature set. Momence's interface is easier to learn; Mindbody's marketplace brings more discovery. If your studio's business is classes, workshops, and memberships rather than retail and campaign marketing, a yoga-specific platform with capped transaction pricing (like yoganear.me, at 2.5% per booking capped at $99 a month) is worth comparing at any studio size before you commit.
Does Momence have a marketplace like Mindbody?
Not at Mindbody's scale. Mindbody's consumer marketplace, boosted by ClassPass, has millions of users and drives real discovery, with a commission on those bookings. Momence relies mostly on your own traffic: your website, social channels, and referrals.
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